Executivley produced by Antonio 'LA' Reid and the Bayesian queen herself, Loud is the fifth studio album from Rihanna which comes firing with hits and lives up to it's name, brightening up the place with some gorgeous red locks. After the darkness that was 'Rated R', this album was long awaited, even after the success of tracks such as FireBomb where she bellows for the lovers to clear the road so she can see his face, as she smashes the cars front window. Or Hard where she turns on bloggers, wanting to know, where we at! Rudeboy and Rockstar 101 all proved to be smashes, but no-one was ready for the unforgettable 'Oh Na Na' on your radio everyday.
You all killed that replay button, as did I, when Drizzy and RiRi came together. But Loud brings a new Rihanna to shore as she embraces her Bayesian side with 'Man Down', becoming her own little drummer, as she Rum Papa Pum's a story to her momma about a regrettable murder. Cheer's(Drink To That) echo's Avril Lavigne's voice in the background while RiRi forget's her trouble's, for the weekend. However, Fading reveals a softer side to Fenty as she stands her ground about leaving a unchangeable relationship, while Raining Men ft Nicki Minaj presents an optimistic RiRi who sings :
''Ladies don't worry cause they got plenty more
They be falling like the rain so we aint running out
Oh its raining men girl what you worry 'bout ''
With softer tracks like Complicated and Skin, Rihanna definitely changed the gears with this album. Fans may find S&M different and somewhat uncomfortable, especially when compared to what RiRi has churned out before, but with the help of J.Cole, anything is possible. So lets find out what the square root of 69 is cos Drake's been tryna work it out.
*Rating : 6/10
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